Trusted to scale by 30+ brands:
Forget about ancient metrics like ROAS or CPA - let's focus on delivering the things that matter.
After working with 100s of brands, I know that the goals you set for your business are rarely a ROAS or CPA target.
They’re unique and personal to your vision and where you want your business to be.
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To grow your business, you need a paid ads partner that not only creates profitable campaigns, but actually moves your business closer to that goal.
That’s where I come in.
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I handle all aspects of paid ads management - from creative to reporting. With everything aligned to achieve real business growth.
I help growing brands like yours achieve their goals, whether thats:
Scaling first-time beauty box subscribers by more than 68%
"Cullen's commitment to exceeding our goals and KPIs (and expectations) have really set him apart."
Growing from £10k per month to over £52k in just 180 days
"Cullen has helped to grow our online sales by 40% month on month over the last 6 months."
Becoming the #1 supplier of fly traps in the US and Australia
"If you're a business owner looking for a paid ads wizard, look no further. It's a pleasure working with Cullen."
Book Your 15 Minute Discovery Call
Let’s talk about what you want to achieve with paid advertising.
"He welcomes our input, offers candid advice, and has significantly improved our CPA’s, ROAS and scaling capabilities. I wholeheartedly recommend Cullen to anyone seeking a proficient professional and a reliable partner in growth, scaling and overall success."
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- Thomas Smith, Reach PLC
Case Studies
68% Increase to First-Time Subscribers for OK! Beauty Box
OK! Beauty Box is one of the UK’s leading beauty box subscriptions. They leverage their widely known ‘OK! Magazine’ brand to provide luxury skincare & cosmetics to beauty lovers typically aged between 25-54.
Find out how I helped OK! Beauty Box achieve a 68% increase to first-time subscribers with Google and Meta Ads.
What I Offer
My goal is to take all the stress of paid advertising away so you can focus on running your business. My services include everything from managing ads on Google, Meta and TikTok to reporting, strategy, ad copy and creative.
Strategy Development
I take full ownership of our paid ads strategy and ensure we’re always adapting to changes in the market.
Google, Meta and TikTok Ads
Top-to-bottom ads management including campaign optimisation, testing and reporting.
Creative & Ad Copy
Ad copy and creative is tailored to each individual client to ensure maximum performance from ads.
Compelling Ad Creative That Drives Real Business Growth
Compelling ad creative is the difference between mediocre results and long-lasting performance.
As well as producing ad copy that is on-brand and relevant to your ideal customer, me and my team also support you in delivering image and video assets for your campaigns.
Whether that’s feedback and direction for your graphic designers to implement, or producing the assets ourselves - we provide everything you need to grow your business.
Frequently Asked Questions
If you have a question that isn't covered below, please don't hesitate to get in touch with me.