Why Advertise on TikTok?
TikTok is no longer the platform users go to just to sink time watching low quality videos.
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It's where real people - particularly Gen Z and millenials - go to watch, educate, and inform themselves of what they care about most.
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In fact, over half of Gen Z users say they choose TikTok over Google as their preferred search engine and 'source of truth'. It's where people go to find raw, unbiased content on their likes, interests and potential purchases.
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And this represents a huge opportunity for you as a brand to carve your name out as part of that source of truth. With powerful targeting options and new creative ad formats, you get more views, higher quality interactions, and lower CPMs that any ad platform out there today.
At CE Paid Ads, we help you reach your target audience on TikTok with efficient CPMs, great creative, and advanced targeting strategies. Ensuring you're not left behind on this new wave of direct-to-consumer marketing.
Efficient CPMs
As a new ad platform, CPMs on TikTok are cheaper than Facebook & Google, meaning you can reach more users for your budget.
'Source of Truth'
Over 50% of Gen Z and millennials use TikTok to find key information about their interests and potential purchases.
Reach a New Audience
TikTok gives you access to a unique yet hyper-engaged audience that can't be found with other social media platforms.
See how our TikTok Ads campaigns drive impact for online brands:
"Cullen's commitment to exceeding our goals and KPIs (and expectations) have really set him apart. He welcomes our input, offers candid advice, and has significantly improved our CPA, ROAS and Scaling capabilities."
Thomas Smith, Reach PLC
Book Your 15-Minute Discovery Call:
Cullen Evans
15 Minutes
A 15 minute discovery call is the perfect way to learn about your business and ensure we are a good fit for each other. I offer free advice and feedback on the scope of your project, including the resources and budget required.
No Commitment
Free Consultation & Advice
Phone or Video Call
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How much do you charge for management?We charge a fixed monthly management fee which is worked out on a project-by-project basis. Your fee is based on factors such as ad spend, the service(s) required, and the project scope.
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What sort of health & beauty brands have you worked with in the past?We have worked with brands that provide online sales of skincare and cosmetics products as well as hair & beauty salons, suppliers & wholesalers to trade, health-based supplements and wellness providers (yoga, mental health).
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Do you fixed contracts?Most contracts are rolling. However, we offer contracts that are fixed at the same rate for 3 months (regardless of changes to the project scope). This allows you to make confident cash flow decisions and have the flexibility needed to run paid ads campaigns.
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What budgets do you work with?We work with brands who are spending at least £5,000 per month on paid ads and help them scale anywhere up to £100,000 per month.
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Do you work with brand new accounts?We have a retainer package available for new accounts with the goal of taking you up to £5,000 in monthly ad spend profitably.
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How do you report on results?Reports on KPIs, performance and focus areas are provided every 7 days via email. You will also have access to a Data Studio for real-time insight into how your campaigns are performing. Catch up calls are scheduled as needed to keep you up-to-date as well as monthly updates on performance.
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Do you work only with health, beauty or wellness brands?Most of our clients are in health and beauty but we work with other brands too across retail and e-commerce.